CMS data snapshot: July 2026
• CMS rates this facility 1/5 stars (below average)
• Google users rate it 4.1/5 based on 74 reviews
• Has 178 certified beds with an average of 145.1 residents per day (82% occupancy)
• Last health inspection found 9 deficiencies (inspected Jan 9, 2025)
• Has been fined a total of $135,795 across 2 fine(s)
• Total nursing staff: 3.11 hours per resident per day
• Staff turnover rate: 38.0%
• Part of the The Rosenberg Family chain (16 facilities)
Cost data: Genworth/CareScout Cost of Care Survey (2024). Demographics: U.S. Census Bureau ACS (2022).
Shore Pointe Care Center is a 1-star Medicare and Medicaid certified nursing home in Eatontown, New Jersey with 178 certified beds. It has been operating since 1981. The facility scored below average compared to New Jersey facilities.
Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.
Ensure menus must meet the nutritional needs of residents, be prepared in advance, be followed, be updated, be reviewed by dietician, and meet the needs of the resident.
Designate a qualified infection preventionist to be responsible for the infection prevent and control program in the nursing home.
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
Develop and implement policies and procedures to prevent abuse, neglect, and theft.
Ensure services provided by the nursing facility meet professional standards of quality.
Ensure the facility is licensed under applicable State and local law and operates and provides services in compliance with all applicable Federal, State, and local laws, regulations, and codes, and with accepted professional standards.
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
Make sure there is a pest control program to prevent/deal with mice, insects, or other pests.
Develop and implement a complete care plan that meets all the resident's needs, with timetables and actions that can be measured.
Ensure services provided by the nursing facility meet professional standards of quality.
Provide care and assistance to perform activities of daily living for any resident who is unable.
Provide appropriate treatment and care according to orders, resident’s preferences and goals.
Provide appropriate pressure ulcer care and prevent new ulcers from developing.
Provide safe, appropriate dialysis care/services for a resident who requires such services.
Procure food from sources approved or considered satisfactory and store, prepare, distribute and serve food in accordance with professional standards.
Honor the resident's right to a dignified existence, self-determination, communication, and to exercise his or her rights.
Allow residents to easily view the nursing home's survey results and communicate with advocate agencies.
Honor the resident's right to a safe, clean, comfortable and homelike environment, including but not limited to receiving treatment and supports for daily living safely.
Develop the complete care plan within 7 days of the comprehensive assessment; and prepared, reviewed, and revised by a team of health professionals.
Provide appropriate treatment and care according to orders, resident’s preferences and goals.
Provide appropriate care for a resident to maintain and/or improve range of motion (ROM), limited ROM and/or mobility, unless a decline is for a medical reason.
Staffing hours per resident per day. The black line shows the national average.
Quality measures as percentages of residents. Lower is better for all measures.
| Name | Role | Type | Ownership % | Since |
|---|---|---|---|---|
| GATEWAY CARE CENTER, LLC | 5% OR GREATER DIRECT OWNERSHIP INTEREST | Organization | N/A | Oct 1, 2002 |
| ROSENBERG, JONATHAN | 5% OR GREATER DIRECT OWNERSHIP INTEREST | Individual | N/A | Sep 1, 2016 |
| GATEWAY EATONTOWN ASSOCIATES LLC | 5% OR GREATER MORTGAGE INTEREST | Organization | N/A | Oct 1, 2002 |
| GATEWAY EATONTOWN ASSOCIATES LLC | 5% OR GREATER SECURITY INTEREST | Organization | N/A | Oct 1, 2002 |
| STERN, SAMUEL | CORPORATE OFFICER | Individual | N/A | Jan 1, 2017 |
| ABBOUD, WALID | OPERATIONAL/MANAGERIAL CONTROL | Individual | N/A | Jan 1, 2023 |
| CAPUANO, MICHAEL | OPERATIONAL/MANAGERIAL CONTROL | Individual | N/A | Feb 7, 2022 |
| GATEWAY CARE CENTER, LLC | ADP OF THE SNF | Organization | N/A | Mar 27, 2025 |
| GATEWAY EATONTOWN ASSOCIATES LLC | ADP OF THE SNF | Organization | N/A | Oct 1, 2002 |
| ABBOUD, WALID | ADP OF THE SNF | Individual | N/A | Jan 1, 2023 |
| CAPUANO, MICHAEL | ADP OF THE SNF | Individual | N/A | Mar 27, 2025 |
| ROSENBERG, JONATHAN | ADP OF THE SNF | Individual | N/A | Oct 1, 2002 |
| STERN, SAMUEL | ADP OF THE SNF | Individual | N/A | Oct 1, 2017 |
This chain operates 16 facilities. View all →