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HomeVirginiaFranklin Health and Rehabilitation Center

Franklin Health and Rehabilitation Center

720 Orchard Avenue, Rocky Mount, VA 241515404893467WebsiteGoogle Maps
4.6on Google(157 reviews)
3/5Average
Accepts Medicare Accepts Medicaid Sprinkler System

CMS data snapshot: July 2026

Health
3/5
Staffing
1/5
Quality
5/5
Beds
120
certified
Last health inspection was more than 2 years ago.

How Franklin Health and Rehabilitation Center Compares in Virginia

Facility results compared with averages for CMS-certified nursing homes in Virginia. Ratings, staffing and turnover measure different parts of care and should be reviewed together.

CMS overall rating
3/5
VA average
3.0/5
Close to state average
Health inspection rating
3/5
VA average
2.8/5
Close to state average
Staffing rating
1/5
VA average
2.4/5
Below state average
Nursing hours per resident
3.30 hrs/day
VA average
3.77 hrs/day
Below state average
RN hours per resident
0.52 hrs/day
VA average
0.69 hrs/day
Below state average
Staff turnover
59.0%
VA average
48.1%
Higher than state average

Comparisons use the matching CMS state averages without a proprietary combined score. Review the comparison methodology.

What the Data Highlights

Reported nursing time is 3.30 hours per resident per day, below the state average of 3.77.
Reported RN time is 0.52 hours per resident per day, below the state average of 0.69.
Staff turnover is 59.0%, higher than the Virginia average of 48.1%.

Health Inspection Trend

A side-by-side view of the two CMS inspection cycles included in the current dataset.

Previous cycle
2
deficiency citations
Inspected Jul 22, 2021
Most recent cycle
11
deficiency citations
Inspected Sep 22, 2023
The most recent cycle recorded 9 more deficiency citations than the previous cycle.

Citation counts alone do not show severity. Review the inspection details below for scope, severity and correction status.

Cost & Demographics

Semi-Private Room
$8,517/mo
Virginia median
Private Room
$9,277/mo
Virginia median
Franklin County 65+
13,149
24.0% of county
County Population
54,838
Franklin County

Cost data: Genworth/CareScout Cost of Care Survey (2024). Demographics: U.S. Census Bureau ACS (2022).

Swipe tabs for staffing, quality and ownership.

Franklin Health and Rehabilitation Center is a 3-star Medicare and Medicaid certified nursing home in Rocky Mount, Virginia with 120 certified beds. It has been operating since 1990. Its overall CMS rating is 3 out of 5.

Beds
120
Avg Residents/Day
115.4
Ownership
For profit - Limited Liability company
Provider Type
Medicare and Medicaid
In Hospital
No
First Approved
Feb 5, 1990
Sprinklers
Yes
Council
Resident
County
Franklin
Last Inspection
Sep 22, 2023
Deficiencies (Cycle 1)
11
Weighted Score
47.0
Infection Citations
0

Deficiency Citations (16)

F0689Actual Harm

Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.

Survey: May 12, 2026Corrected: NoCycle: 1
F0583Potential for Harm

Keep residents' personal and medical records private and confidential.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0641Potential for Harm

Ensure each resident receives an accurate assessment.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0684Potential for Harm

Provide appropriate treatment and care according to orders, resident’s preferences and goals.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0689Potential for Harm

Ensure that a nursing home area is free from accident hazards and provides adequate supervision to prevent accidents.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0695Potential for Harm

Provide safe and appropriate respiratory care for a resident when needed.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0759Potential for Harm

Ensure medication error rates are not 5 percent or greater.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0761Potential for Harm

Ensure drugs and biologicals used in the facility are labeled in accordance with currently accepted professional principles; and all drugs and biologicals must be stored in locked compartments, separately locked, compartments for controlled drugs.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0770Potential for Harm

Provide timely, quality laboratory services/tests to meet the needs of residents.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0842Potential for Harm

Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0880Potential for Harm

Provide and implement an infection prevention and control program.

Survey: Sep 22, 2023Corrected: NoCycle: 1
F0684Potential for Harm

Provide appropriate treatment and care according to orders, resident’s preferences and goals.

Survey: Jul 22, 2021Corrected: NoCycle: 2
F0760Potential for Harm

Ensure that residents are free from significant medication errors.

Survey: Jul 22, 2021Corrected: NoCycle: 2
F0756Potential for Harm

Ensure a licensed pharmacist perform a monthly drug regimen review, including the medical chart, following irregularity reporting guidelines in developed policies and procedures.

Survey: Sep 20, 2018Corrected: NoCycle: 3
F0641Potential for Harm

Ensure each resident receives an accurate assessment.

Survey: Sep 20, 2018Corrected: NoCycle: 3
F0842Potential for Harm

Safeguard resident-identifiable information and/or maintain medical records on each resident that are in accordance with accepted professional standards.

Survey: Sep 20, 2018Corrected: NoCycle: 3
Total Fines
$0
Number of Fines
0
Payment Denials
0
Total Penalties
0

No penalties on record.

Staffing hours per resident per day. The black line shows the national average.

Nurse Aide1.97 hrs
National avg: 2.32 hrs
LPN0.81 hrs
National avg: 0.86 hrs
RN0.52 hrs
National avg: 0.69 hrs
Total Nursing3.30 hrs
National avg: 3.86 hrs
Weekend Total2.81 hrs
National avg: 0.00 hrs
Physical Therapist0.12 hrs
National avg: 0.07 hrs
Total Turnover
59.0%
RN Turnover
66.7%
Administrators Left
1

Quality measures as percentages of residents. Lower is better for all measures.

Ownership Type
For profit - Limited Liability company
Recent Change
No

Owners & Managers (20)

NameRoleTypeOwnership %Since
FRANKLIN HOLDINGS I LLC5% OR GREATER DIRECT OWNERSHIP INTERESTOrganization100%May 28, 2021
AK 2003 FAMILY TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
AL 2003 FAMILY TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
AMERICA WEST LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
CHARLES 1994 & FAMILY LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
CHARLES 1994 FAMILY GRANTOR TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
CHARLES 1994 LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
EDWARD 1998 FAMILY GRANTOR TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
EDWARD 1998 LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
KSS 2000 FAMILY TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
ML 2000 FAMILY TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
MRV WEST LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
REDROCK WEST LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
SAS 1998 FAMILY TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
SAUL 2012 FAMILY GRANTOR TRUST5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
SAUL 2012 LLC5% OR GREATER INDIRECT OWNERSHIP INTERESTOrganizationN/AMay 28, 2021
RAJCHENBACH, MOSHECORPORATE OFFICERIndividualN/AMay 28, 2021
SPIEGEL, HINDYCORPORATE OFFICERIndividualN/AMay 28, 2021
RCZBM WEST MANAGER LLCOPERATIONAL/MANAGERIAL CONTROLOrganizationN/AMay 28, 2021
SPIEGEL, HINDYOPERATIONAL/MANAGERIAL CONTROLIndividualN/AMay 28, 2021

Compare Nearby Nursing Homes

Compare CMS ratings and recorded fines for Franklin Health and Rehabilitation Center and nearby alternatives.

All Virginia facilities
Franklin Health and Rehabilitation Center
Rocky Mount, VACurrent facility
CMS
3/5
Health
3/5
Staffing
1/5
Recorded fines: None
Rocky Mount Health & Rehab Center
Rocky Mount, VA1.0 mi
CMS
3/5
Health
2/5
Staffing
2/5
Recorded fines: $30,297
Friendship Health and Rehab Center - South
Roanoke, VA16.1 mi
CMS
3/5
Health
3/5
Staffing
4/5
Recorded fines: $8,281
Pheasant Ridge Nursing and Rehabilitation
Roanoke, VA16.9 mi
CMS
2/5
Health
2/5
Staffing
2/5
Recorded fines: None
South Roanoke Nursing and Rehabilitation
Roanoke, VA17.7 mi
CMS
3/5
Health
2/5
Staffing
3/5
Recorded fines: None
King's Grant Lacy Health Center
Martinsville, VA17.8 mi
CMS
5/5
Health
5/5
Staffing
5/5
Recorded fines: None
Stanleytown Health and Rehabilitation Center
Bassett, VA18.0 mi
CMS
4/5
Health
4/5
Staffing
1/5
Recorded fines: None
FacilityDistanceCMSHealthStaffingRecorded fines
Franklin Health and Rehabilitation Center
Rocky Mount, VA · Current facility
—3/53/51/5None recorded
Rocky Mount Health & Rehab Center
Rocky Mount, VA
1.0 mi3/52/52/5$30,297
Friendship Health and Rehab Center - South
Roanoke, VA
16.1 mi3/53/54/5$8,281
Pheasant Ridge Nursing and Rehabilitation
Roanoke, VA
16.9 mi2/52/52/5None recorded
South Roanoke Nursing and Rehabilitation
Roanoke, VA
17.7 mi3/52/53/5None recorded
King's Grant Lacy Health Center
Martinsville, VA
17.8 mi5/55/55/5None recorded
Stanleytown Health and Rehabilitation Center
Bassett, VA
18.0 mi4/54/51/5None recorded

Distance is approximate. Ratings and enforcement data use the current CMS snapshot; recorded fines are not a complete measure of care quality. How nearby facilities are selected.

Frequently Asked Questions

What is the CMS rating for Franklin Health and Rehabilitation Center?▾
Franklin Health and Rehabilitation Center has an overall CMS rating of 3 out of 5 stars, with a health inspection rating of 3/5, staffing rating of 1/5, and quality measures rating of 5/5. This facility is rated average.
How much does Franklin Health and Rehabilitation Center cost per month?▾
While individual facility pricing is not publicly available, the median nursing home cost in Virginia is $8,517/month for a semi-private room and $9,277/month for a private room (Genworth/CareScout 2024). Franklin Health and Rehabilitation Center participates in Medicare and Medicaid, which may cover some or all costs depending on eligibility.
Has Franklin Health and Rehabilitation Center had any health inspection violations?▾
Franklin Health and Rehabilitation Center had 11 deficiency citations in its most recent health inspection (Sep 22, 2023). The current CMS dataset records no fines for this facility.
What are the staffing levels at Franklin Health and Rehabilitation Center?▾
Franklin Health and Rehabilitation Center provides 3.30 total nursing staff hours per resident per day, including 0.52 RN hours, 0.81 LPN hours, and 1.97 nurse aide hours. The total staff turnover rate is 59.0%.
How many beds does Franklin Health and Rehabilitation Center have?▾
Franklin Health and Rehabilitation Center has 120 certified beds with an average of 115.4 residents per day, resulting in approximately 96% occupancy. The facility is For profit - Limited Liability company owned and is part of the Lifeworks Rehab chain.
Are there other nursing homes near Franklin Health and Rehabilitation Center?▾
Yes. This page lists 6 nearby nursing homes in Virginia, including 1 in Rocky Mount. Compare their CMS ratings, staffing, inspections and fines before choosing a facility.
What do patients and families say about Franklin Health and Rehabilitation Center?▾
On Google Maps, Franklin Health and Rehabilitation Center has a rating of 4.6 out of 5 based on 157 reviews. This is an independent rating from visitors and families, separate from the official CMS government rating of 3/5.

Part of Lifeworks Rehab

This chain operates 69 facilities. View all →